Globo
GLOBO is Brazil’s largest media and entertainment company and one of the world’s leading content creators, with a legacy defined by decades of influential storytelling. To mark its 50th anniversary, GLOBO used NATPE as a platform to transform a traditional content presentation into a curated brand experience, where design played a central role in shaping meaning and perception.
Date
2015
Role
Art Direction, Design, Event Production
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Editorial materials, including the content catalog, were designed to balance clarity and sophistication, combining bold typography, structured layouts, and cinematic imagery that reflected the tone and diversity of GLOBO’s productions. Branded giveaways and custom packaging extended the experience beyond the event, reinforcing the celebration in a tangible, memorable way.
